Case Study: Freeform Studios Brings Into Light
Tech4Geeks
A New E-Commerce Website
Tech4Geeks.pk is a premium retailer of gaming peripherals and PC accessories, offering everything from RGB mechanical keyboards and gaming headsets to precision mice and essential computer hardware.
But there was a challenge.
Despite having strong visibility within the local gaming community, the business lacked a dedicated e-commerce website. Orders were being handled manually, leading to avoidable issues such as delayed confirmations, poor order tracking, fragmented customer data, and limited scalability. This manual workflow was holding the brand back from operating efficiently and growing online.
Tech4Geeks needed a streamlined, automated solution that could handle sales, payments, and customer management in one place, without compromising on performance or user experience.
Thats when we presented a solution!
Freeform Studio designed and developed a fully functional WooCommerce-powered web shop tailored specifically for Tech4Geeks’ product range and customer base.
Our solution included:
- Website Design & Development: A clean, modern, and user-focused WordPress website with full WooCommerce integration, built for speed, clarity, and ease of navigation.
- Secure Payment Gateway Integration: Custom payment solutions were implemented to ensure smooth, reliable transactions between customers and the business.
- Local SEO Setup: Optimisation through Google My Business, Meta Business Suite, and local citations to improve visibility in location-based searches
- Content Marketing and On-Site Optimisation: Conversion-focused banners and SEO-optimised blog content were created to address common buyer concerns. Strategic keyword placement, structured headings, and internal linking were used to strengthen search engine performance.
Results:
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A significantly improved user experience with intuitive navigation and simplified purchasing
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Increased traffic from local and branded searches
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Purpose-built product and shop pages designed to help users compare, evaluate, and purchase with confidence
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Automated order handling, customer data collection, and tracking—eliminating manual processes
Key Takeaways:
This project highlights how a well-built e-commerce platform can transform a growing brand. By replacing manual operations with a scalable WooCommerce solution, Tech4Geeks.pk now operates more efficiently, serves customers better, and is positioned for long-term online growth.
